Accept

We use cookies in order to save your preferences so we can provide a feature-rich, personalized website experience. We also use functionality from third-party vendors who may add additional cookies of their own (e.g. Analytics, Maps, Chat, etc). Read more about cookies in our Privacy Policy and Terms of Service. If you do not accept our use of Cookies, please do not use the website.

Header Image

Pricing, Presentation, the Market, and You: Navigating a Shifting Market

October 15 2018
October 15 2018

By


Today, let’s talk about the importance of pricing and presentation when it comes to selling your home in a shifting market.

Looking to Buy? Search All homes
Looking to Sell? See why you should work with us

Pricing and presentation are important in any market, but they’re especially important in a shifting market where buyers have additional choices—and frankly, are just pickier.

Effectively pricing your home means it’s a compelling price in the eyes of the consumer; they’ll see a lot of value in your property compared to other homes currently on the market.

We want to make sure that when a consumer is selecting which homes they’re going to see, your home is high on their list of must-see properties. Being a “must-see property” means it has a lot of perceived value in the eyes of the consumer. It’s rarely the most expensive, and it’s very unlikely to be the least attractive.

"We want to make sure that when a consumer is selecting which homes they’re going to see, your home is high on their list of must-see properties."

This brings me to the topic of presentation: Presentation is everything when it comes to selling a home. How well is the property presented to the consumer? Is it freshly painted? Staged? Does it look, feel, and smell great? All of these small variables come into play to really wow the consumer.

If you’re thinking about buying or selling a home and are interested in learning how to maximize the opportunity in a shifting market, please reach out to us. We’re happy to help.

Comments:

Leave a Comment

Name*
Email Help Tip
Website
Comment*
Characters Remaining: 5000
   

Comments

Alannah

November 20, 2018 10:49 AM

There are so many videos available on youtube and on many other websites which tells us about marketing and prices. This video is also one of the gretest videos ever and I need someone to write my paper service have amazing collection of articles which are related to this topic. People are now able to learn many great things about pricing and presentation by watching this video.